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Bramble Coffee Co.·Food & beverage (subscription)·Melbourne, Australia·90 days (Feb–May 2026)

38 hours a month back, and a publishing engine that never stops

Bramble handed brief-writing, publishing and indexing to Kadriva Autopilot Publisher and grew indexed pages 9× without adding headcount.

Indexed pages
44397 9×
Median time to index
14 days< 48 hrs −86%
Ops hours / month
~48~10 −38 hrs
Impressions
61k289k +374%

The challenge

  • A two-person marketing team spending most of its week on briefs and QA.
  • Slow indexing: new pages took 9–21 days to appear in Google.
  • Seasonal content shipped late and missed the demand peak every year.

What Kadriva did

  • Autopilot Publisher set to daily publishing with human approval only on commercial pages.
  • IndexNow + Search Console submission wired into the publish step.
  • Scheduled auto-apply windows batching non-conflicting on-page fixes twice daily.

The outcome

  • Indexed pages grew from 44 to 397 in 90 days with no new hires.
  • Median time-to-index fell from 14 days to under 48 hours.
  • Team time on content operations dropped by roughly 38 hours a month.

"I used to spend Sunday nights writing briefs. Now Kadriva ships them, my team approves, and rankings climb on their own. We got our weekends back."

Tom Reilly — CMO, Bramble Coffee Co.

How we measured it

  • Indexed page counts taken from Search Console coverage reports at the start and end of the window.
  • Time-to-index measured as first impression date minus publish date, median across all pages published in the window.
  • Hours saved is the team's own timesheet comparison, not a modelled estimate.

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